An incentive is only as good as its promotion.
Motivation is based on clear communication of goals, rewards, and mileposts along the way. Participants are spurred on by the idea that they are still in the race. At the heart of every Great Escapes incentive program is a highly creative Promotion Campaign consisting of a series of web-based slideshows delivered via e-mail.
An Atlas Meetings + Incentives Promotion Campaign typically includes four components...
The Teaser
Emailed 7-10 days prior to launch, this creates the needed buzz.
The Kick-Off
Emailed 5-7 days after The Teaser to provide the real details of the program.